ZombieRush (IP Art Direction)

As Art Director, I led the visual development of “ZombieRush” — a mobile IP blending stylized post-apocalyptic environments with sci-fi and comic influences.

🎯 My responsibilities:
• Defined and documented the visual style guide from scratch.
• Managed a team of 6+ artists (concept, UI, animation, 3D).
• Created key art, environment briefs, and character tone boards.
• Oversaw implementation of assets into Unity.

✅ Key achievements:
• Unified 2D/3D art across disciplines with a consistent style.
• Optimized production by introducing layered feedback stages and references.
• Enhanced team creativity via moodboards, visual benchmarks, and creative freedom workshops.

💡 This project was an experiment in blending playfulness with survival tones — I drew a lot from pulp comics, sci-fi classics, and photography references to define the tone.